MR MERCEDES

To bring the relaunch of Mr. Mercedes to NBCUniversal’s brand new direct-to-consumer streaming platform “Peacock”, we partnered up with Kill2Birds to create a graphics package that screams “Crime Drama”. Each moment focuses on different aspect of the story, with a heavy dose of abstraction. What’s is reality? What is a figment of our imagination? Mr. Mercedes blurs the line between these two worlds.